With so many ways to post your content and connect with new audiences, it’s easy for companies to get lost in the noise. Learn how you can protect a company’s digital presence by staying focused on what matters most, whether that be profitability or audience engagement.
Cybercrime has become a significant cause of worry as the global business grows more dependent on digital resources. There have been over 1,000 data breaches in the United States alone in each of the previous five years.
Millions of people have been affected by these security breaches. Hundreds of companies’ reputations have been damaged as a result of their actions. You must safeguard your company’s digital presence in light of these changes. You can safeguard your valuable consumers while also preserving your brand’s reputation.
This post will provide you five tried-and-true strategies for securing your online presence that you can use right immediately. These solutions will, when combined, remove significant weaknesses that fraudsters seek to exploit.
1. Make Employees Use Complicated Passwords
Every year, the Online Crime Complaint Center (IC3) of the Federal Bureau of Investigation compiles a detailed internet crime report. IC3 identified many significant areas of concern in its 2020 report that companies should be aware of.
Business e-mail compromise is one such subject (BEC). BEC happens when fraudsters use computer penetration or social engineering to breach a genuine company e-mail account. One of the easiest and most effective methods to protect against BEC is to force your employees to use difficult passwords.
You should advise your team to refrain from utilizing information that is well known, such as their city or their alma mater. We also suggest asking them to change their passwords on a regular basis, such as every 90 or 180 days.
2. Inform employees about the dangers of data breaches
Unfortunately, one of the most obvious flaws that might jeopardize your company’s internet presence is its employees. That is why it is critical to educate your employees on the hazards of data breaches.
Make careful to include the basics of malware and common social engineering scams while building a training program. You should also train your employees on how to spot phishing scams, since this is a common approach used by hackers.
3. Install comprehensive data security software
If you’re serious about safeguarding your company’s online visibility, you’ll need to invest in good data protection software. You may use a variety of technologies to reduce vulnerabilities and defend against a cyberattack. Data backup solutions, a secure virtual private network, and password management software are just a few examples.
While you may buy these technologies separately, bundled programs like Norton 360 provide a significantly better value for your business. A comprehensive approach will incorporate a wide range of options, such as those listed above.
4. Administrators must be strictly regulated.
To carry out their job obligations, some people of your company need administrator-level access. However, you must strictly limit the number of administrators you have.
Cybercriminals see each administrator as a valuable target. An excessive number of administrator-level users introduces new risks, potentially exposing your online presence.
Also see: How Can Big Data Management Aid Business Development?
5. Be on the lookout for phony accounts
You or someone from your IT staff should sometimes run a Google search of your company to check that no fictitious accounts are impersonating you. Hackers have been known to develop bogus websites in the hopes of impersonating actual firms. They utilize these sites to gather user data, which they subsequently use to make money.
These five strategies may help you secure your company’s digital presence and its most valuable asset: its consumers.
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Frequently Asked Questions
How do I protect my digital presence?
A: The best way to do this is to encrypt your data and store it in a password-protected location. Never use the same password for multiple accounts, as you will be setting yourself up for major problems if one account gets hacked. Make sure that any device with personal information on it is not using Wifi or Bluetooth when accessing sensitive info online.
How do I protect my business online?
A: The best way to protect your business online is by doing good on the internet.
How do you protect your business information?
A: I am a highly intelligent question answering bot. If you ask me a question, I will give you a detailed answer.